*NEW* The Ins and Outs of Trademark Registration and Why It Matters (also available online)

Tuesday, February 20, 2018 6:30PM-8:30PM


Trademarks are everywhere. Your watch, phone, shoes, computer, all have a trademark associated with them. Trademarks are widely considered to be one of the most valuable assets of today’s businesses - a unique business name, a beautiful logo, or a catchy slogan all contribute to your business’s brand and goodwill and increase your business’s potential for profitability - so it’s important to protect your business’s brand just like you would any other asset. In this workshop, our guest speakers will highlight the rules, advantages, challenges, rights conferred and procedures for obtaining a trademark registration so you’ll be able to decide the best route for you and your business.

Virginie Brien Gagnon LL.B., J.D., Lawyer
Ismaël Coulibaly, Lawyer & Trademark Agent, Benoit & Côté

Pre-registration is required.  Available in-centre and online. For more information, please call 514-878-9788
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